Cathay Pacific
2025 Year-in-Review Campaign
(
2025
)
Working with the teams at Carbonmoves and Publicis, we created personalised 60-second year-in-review videos for Cathay Pacific customers. Selected scenes used individual travel data to reflect each customer’s journeys, giving the animation a personal touch. The project was a chance to explore how travel information could become a visual story, bringing each customer’s year of flying to life through motion.
Working with the teams at Carbonmoves and Publicis, we created personalised 60-second year-in-review videos for Cathay Pacific customers. Individual travel data shaped selected scenes, turning each customer’s journeys into a story of their year in the air. The project gave us room to explore how animation could make those travel memories feel playful and personal.
Credits
Stratos Efstathiou Crystal Lai Kit Chow Book Nilvong Patrice Chueng Hubert Choi Griffin Lin
(Creative Direction) (Account Management) (3D & Motion Design Lead) (3D & Motion) (3D & Motion Support) (3D & Motion Support) (3D Modeling Luggage)
