MORE — Waste Is More

Brand Video

Client:

MORE

Client:

MORE

Field:

Brand Video

Field:

Brand Video

Agency:

Direct Client

Agency:

Direct Client

(

2024

)

we created a brand film for MORE, a furniture brand that turns recycled materials into contemporary designs. The animation follows waste materials as they take on new forms, colours, and functions. It gave us room to explore how movement could tell the story of that transformation, connecting discarded materials with the furniture they become.

we created a brand film for MORE, a furniture brand that turns recycled materials into contemporary designs. The animation follows waste materials as they take on new forms, colours, and functions. It gave us room to explore how movement could tell the story of that transformation, connecting discarded materials with the furniture they become.

I collaborated with Napat Jiaratanasawat from concept and storyboarding through final delivery, taking care of creative direction and roughly one minute of the animation. My work included much of the opening and closing sequences, helping establish the film’s visual language and bring the story together. Throughout the process, we shared ideas and refined the animation through craft and iteration.

Credits

Book Nilvong Napat Jiaratanasawat

(Creative Direction, 3D & Motion) (3D & Motion)